Achievements Along the Plastics Value Chain

December 17, 2024 (www.waternewswire.com) The 2023-2024 Impact Report showcases remarkable progress in the Pact's efforts to transform how plastics are designed, used, and reused:

• Eliminating Problematic Materials: 22% of Activators do not sell any items from the Problematic and Unnecessary Materials List, with ongoing progress through 2025.
• Advancing Circular Design:Sustainable packaging adoption increased to 50%, up from 36% in 2021, with improvements in recyclability.
• Increasing Recycled Content:Activators raised post-consumer recycled (PCR) content in packaging to 11%, progressing toward the 2025 goal of 30%.

These achievements align with the Pact's 2025 targets and its newly introduced Roadmap 2.0, which extends some goals to 2030 and prioritizes scalable reuse systems, the elimination of virgin plastics, and advanced recycling infrastructure.

Innovation Driving Change
Pact Activators are delivering groundbreaking solutions across the supply chain:

• Pact Collective: Addressing hard-to-recycle packaging and plastic waste in the beauty industry, Pact Collective introduced NewMatter™ resin, a 100% recycled-content material fostering scalable closed-loop systems.
• Eastman: Leveraging molecular recycling, Eastman opened the world's largest facility of its kind in Tennessee, reducing emissions and diverting hard-to-recycle plastics from landfills.
• Trioworld:Introduced 49ga Axis Loop film, a thinner, high-performance machine stretch film containing 30% post recycled content, cutting the amount of plastic used by up to 40% and halving carbon emissions.
• Kraft Heinz: Transitioned its Crystal Light packagingfrom plastic to recyclable paperboard, eliminating 3 million pounds of plastic annually and advancing toward a 20% reduction in virgin plastic use by 2030.

The Need for Federal Guidance
The report calls for cohesive national policies to advance circularity, including standardized recycling definitions, extended producer responsibility (EPR) programs, and updated recycling data. Federal action is crucial for scaling the infrastructure needed to achieve the Pact's targets.

"We cannot manage what we do not measure," said Jonathan Quinn, CEO of U.S. Plastics Pact. "Businesses and governments need clear, consistent data and cohesive policies to guide investment and innovation. Federal leadership is essential to achieving a circular economy for plastics."

A Call for Shared Responsibility
While regulatory action is critical, the Pact emphasizes that achieving a circular economy will also require collective responsibility and bold action:

• Personal Responsibility:Consumers play a vital role by making sustainable choices, such as recycling and supporting reusable packaging systems.
• Public-Private Partnerships:Collaboration between governments and businesses is essential to drive cost-effective innovation and infrastructure investment.
• American Competitiveness:Sustainability leadership positions the U.S. as a global innovator while mitigating risks tied to climate change and resource dependency.

Quinn added, "Every individual and organization has a role to play. From the products we choose to the systems we design, we must act with urgency to ensure plastics remain an asset, not a liability. By working together-through personal responsibility, public-private collaboration, and innovation-we can drive change and strengthen America's competitiveness in the global circular economy."

About U.S. Plastics Pact
U.S. Plastics Pact is a solutions-driven consortium in partnership with the World Wildlife Fund and The Recycling Partnership, launched as part of the Ellen MacArthur Foundation's global Plastics Pact network. We bring together businesses, not-for-profit organizations, research institutions, government agencies, and other partners to rethink the way we design, use, and reuse plastics, creating a path forward to realize a circular economy for plastic packaging in the United States.

Media Contact:
Eric Downing
Director, Communications and Marketing
U.S. Plastics Pact
edowning@usplasticspact.org

SOURCE U.S. Plastics Pact

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